In an interview with an unnamed journalist at the bafflingly-organized-to-me Big Think Rutgers anthropologist and “male studies” advocate Lionel Tiger makes a big extrapolation from what I think is a small amount of data… that also drew my attention to an interesting society-wide view of gendered sexuality. First, here’s the snippet that caught my eye.
Lionel Tiger: Overwhelmingly when we look at say sexual want ads in newspapers, it’s decreasing now because of the internet, but when these things first came out women… men would always ask for women who were affectionate, warm, fertile, good looking. Women invariably asked for men who were reliable and to quote, unquote, professional.
Tiger naturally takes this to mean women just “naturally” want men who will support them while they raise babies. Oddly for a “male studies” advocate he provides no analysis of what men are looking for. His whole point, however, is that the questions reveal innate truths about what men and women instinctively want out of their sex partners. I think that’s over reading it.
My guess instead would be that by asking for affectionate or good looking women or reliable and professional men for hookups (he says he’s specifically talking about want ads for sex) the correspondents were just signaling that they weren’t interested in creeps, cranks, or losers. Call me a rebel, I know. And trivial enough that by itself it wouldn’t be worth a post.
But check this out. The snippet was small enough that you could switch genders without bothering to run the whole thing through Regender.com. But since I had to look up the URL anyway here’s the result
Linda Tiger: Overwhelmingly when we look at say sexual want ads in newspapers, it’s decreasing now because of the internet, but when these things first came out men… women would always ask for men who were affectionate, warm, fertile, good looking. Men invariably asked for women who were reliable and to quote, unquote, professional.
Verify the claim, and read the rest of the regendered version of the interview here.
So. Quick question. What response would you expect to Craigslist “Casual Encounters” ad by a man pitching himself as “fertile?” Or a woman who pitched
herself as “professional?”
It’s not just that those characteristics would be counter to gender stereotypes, they’re actually not generally considered desirable. The connotations of a “fertile” male sex partner tend to veer towards irresponsibility with possible overtones of egocentricity. The connotations of a “professional” woman tend towards either “ball busting” or else avaricious.
When, in fact, most men obviously are fertile (elsewise why all the fuss about contraception?) They’re affectionate too. And the average woman is exactly as reliable and professional as the average man.
And because I get the feeling this all sounds a bit vague I’m just saying that…
1) Contrary to Lionel Tiger (or, say, many pop evolutionary psychologists) I suspect that what passes for innate biology in Craigslist ads and elsewhere is mostly normal people looking for conventional qualities in partners. But!
2) With the limiting factor being that while it would be just as sensible to ask for affectionate natures and good looks in men, or reliable professionalism in women, actually doing would tend to raise more questions about what you were looking for than they’d answer… with the possibility that you’ll attract responses from people who might not be conventional
3) You’re mostly going to see requests that are artificially limited to convention rather than limited by anything “innate” or genetic.




Actually, I just had a scan
Submitted by SnowdropExplodes (not verified) on Sat, 2010-05-22 19:27.Actually, I just had a scan through the romance, and the sex, want ads in the weekly freebie ads paper in my area.
The most common word used to describe a wanted partner in both was “likeminded”. In the sex ads, “adventurous” was also very popular.
Words describing personality were in both ads from men and from women about even. There were more words for appearance used in ads from men, but there were plenty in ads from women as well. No one mentioned income or “professional”.
I think that social class of readership, and social expectations of the era (he said “when these first came out”, so my results are a few decades later than his) are swamping any possible data about “innate” desires.
If someone’s asking for a
Submitted by ozymandias (not verified) on Sat, 2010-05-22 20:29.If someone’s asking for a professional woman in the sex ads, I at least would assume they were looking for a prostitute. So that’s another consideration to add to the list.
In the context of a sex ad,
Submitted by chingona (not verified) on Sat, 2010-05-22 22:45.In the context of a sex ad, that was my first thought as well.
There’s also … not entirely
Submitted by chingona (not verified) on Sat, 2010-05-22 22:47.There’s also … not entirely sure how to put this, but … for a long time, I think women in the work place have tried very consciously to downplay their sexuality, and so if the implication isn’t that they’re looking for a prostitute, it just becomes baffling. Not that men are deliberately sexing it up, but because they aren’t/weren’t as sexualized in the first place, they don’t have to downplay it either. Suits aren’t really my thing, but it’s easier for me to see a man in a suit as sexy AND professional than it is for me to see a woman in a suit that way. Not necessarily that the woman would be a “ball-buster,” but just kind of sexless.
Does that make any sense at all? Or maybe as a straight woman I’m not in the best position to judge the sexiness of women in suits.
Looks to me like there’s a
Submitted by Sungold (not verified) on Sun, 2010-05-23 07:20.Looks to me like there’s a lot of slippage here in the use of “sexual.” That the term Tiger uses, all right, but I went and read the transcript, and I don’t think he’s talking about anything analogous to Craigslist Casual Encounters. He’s talking about newspaper ads, which makes me think he hasn’t looked at what he’s talking about for, oh, 10-20 years. He’s talking about the old-fashioned personal ads. You’re talking about Craigslist, figleaf. There’s a world of difference.
I do recall a few of the W seeking M ads as looking for a “professional” man. But when the ads in question are aimed at a long-term partnership and not just a quick hookup, then it’s not surprising that some women will seek a breadwinner, as they’d long been conditioned to do. (I do agree with Tiger that if you’re a woman who hopes to have a baby, it’s probably not only social conditioning that makes you want a partner who’ll support you – emotionally, practically, financially – during that vulnerable time.)
From the old days of newspaper personals, I do not recall any M seeking W who specified “fertile.” I’m willing to bet big money that Tiger is using other things as a proxy for it – e.g., the usual waist-to-hip ratio nonsense.
But I’m also willing to bet that no one posting on Craisglist Casual Encounters is looking for a fertile partner! You’d expect just the opposite – that they want a partner who’s not going to get pregnant! In my limited browsing of those ads, I’ve never seen any mention of “fertility.” (Maybe there’s an egg donation section?) I have seen quite a few ads offering sex that looked like they were posted by “professionals” of the sort Ozymandias and Chingona mention.
Who uses half-remembered
Submitted by Diatryma (not verified) on Sun, 2010-05-23 09:08.Who uses half-remembered decades-old newspaper ads as data when they could go to the OKCupid blog and see exactly what words are most likely to get you a response?