Amanda Marcotte of Pandagon says

As you no doubt know, I love Kate Harding and usually nod firmly at her blog posts. But I have to disagree with this one she wrote about a woman named Neenah Pickett, who gave herself a year to find a husband and kept a blog called 52 Weeks 2 Find Him Blog. I firmly agree with Kate that narratives that tell women they must be passive (or passive aggressive) to “catch” a man are sexist and not as effective as advertised, and that the portrayal of men as being composed of nothing but tender ego and skittishness—-where any kind of expectation-setting from a woman is sure to scare them off—-is also ridiculous. But I can’t help but disagree with her about whether or not it’s a good idea to make it a goal to find your spouse and give yourself a time limit to do so, and it’s really not a good idea to advertise it.

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And the reason is quite simple: No one enjoys being objectified. Call us hopeless romantics, but most of us want to fall in love, and to have someone else adore us for our unique selves.

Read the quote in context here.

“the reason is quite simple: No one enjoys being objectified.”

This.

Nobody wants to be “a piece of ass” and nobody wants to be “a husband” because those are things, not people, to the individual seeking them.

In a reply in comments Amanda adds

Exuding the “I just need a wife, please fill that role and quickly” is perversely going to get that goal further and further out of reach, as the good ones rightfully want to be treated like utterly charming, unique individuals.

A year or two out of college my long-time partner came out and left me for another woman. She explained her decision to her friends with very generous words about my suitability as a partner in all regards but my biology. This combination of factors, it turned out, briefly made me the most eligible bachelor on the planet as far as a surprising number of impatiently single women in the neighborhood were concerned.

It wasn’t even as much fun as it sounds.

Meanwhile potential partners who weren’t impatiently single generally gave me a lot of space to get over what was a seriously traumatic separation for me.

That said, I think she’s a bit off the mark to label the behavior “desperate.” It’s something more like “instrumental.” Here’s what I mean.

Funny but true story: decades ago I was at a Halloween party. We were hanging out with a mixed group of friends and towards the end of the evening one of the men, who was dressed up like an old prospector, stands up, gathered up his various props, including a shovel and with absolutely no trace of self-awareness said “it’s getting late. I’m going to see if I can’t dig up a girl.”

That wasn’t about desperation, but it wasn’t exactly about forming a peer relationship either. Since his intention was just to get laid he didn’t particularly care who he got laid with. Which I’m sure made everyone he approached feel really unique and special… and previously engaged.

Which is pretty much exactly how I felt when I was being trolled for my long-term relationship potential. It wasn’t that they were desperate, it’s that they were driven by their purpose rather than by any person.

So yeah, it felt like a job interview. But worse, it felt like an interview for a job I wasn’t applying for.

It’s great if you say “enough dallying, I’m going to go out and meet people, reassess assumptions, criteria, and habits that make me unavailable or undesirable, and see what happens.” Saying “52 weeks from now I’m going to be married,” or for that matter “I’m going to go dig up a girl tonight” is something else altogether.

That’s what I thought Amanda meant.